It is undeniable that eCommerce is growing by the year. Either by computers or mobile, more and more people are now into purchasing items and services online. Simply because it’s convenient, time-saving and far-reaching in terms of customer base.
Given this, online business owners put so much focus on how their website and online shops would look like. After all, this is their face to the rest of the world and that’s understandable.Simultaneously, the selection of online payment gateway or payment service provider, review ofonline payment solutions and credit card brands come into play.
However, one important aspect is often left out and sometimes totally ignored – the online payment page or the checkout page. Unknown to many, a poorly designed payment page can make or break the whole online payment and shopping process. It can lead to a multitude of issues like page abandonment, lower rate of repeat customers and bad forum reviews.
It may seem complicated but designing an online payment page can be simplified into five fundamental rules that anyone can live by.
Paying for something online should be a walk in the park. Users should easily navigate through it even if they’re visiting your site for the first time. Stress-free payment pages always makes a good impression.
Earn the trust of your users with a design that looks secure and classy. Know where to place graphical elements strategically. With online payment pages, less is actually more.
Humans are graphic in nature. More than heavily-worded items, it’s the photos that make the mark in online payment pages. Place a logo of a credit card brand they can use for payment. It can serve as your design element and an easy instruction to your users.
We can’t stress it enough how valuable it is to make it easy for your users to pay you. You have to keep in mind that the payment page itself is the only source of instructions your users have. Don’t confuse them so they can correctly key in what is asked from them.
Online payment is the last step to make that sale. Don’t lose your users by asking too many irrelevant details.
An interesting website, a smooth and swift online payment process and a reliable online payment solution – don’t forget to keep these things intact for your eCommerce ventures.
"Working with YuuPay is like working with a hands-on partner who cares about how I can make the most of my business in terms of online payments..."
"YuuPay has no idea how they made life easier for me as I am setting up the payment aspect of my online business..."
© Copyright 2015 YuuPay Secure Pte Ltd. All Rights Reserved.